Instagram. Twitter. Facebook. LinkedIn.
There are so many social media platforms to choose from, how do you know which platform is the right one to successfully connect with your target audience? The Dietrich School communications team will work with you to review your communications strategy and determine which social media platforms are the best ones to use to engage your audience and achieve your goals. Contact us to discuss a new or existing account.Where to Begin?
The strength of social media is that it is built upon real relationships. It is a critcal and powerful intstrument to connect with prospective and current students, staff, faculty, and alumni. When creating a new social media account or maintaining a current one, you will first need to develop a strategy. Having a plan is essental for your account's success and necessary to develop before creating new accounts. The Dietrich School's communications team can help you create a social medai content calendar that will save you time, provide a visual, keep your content up to date, and help you measure performance.
Best Practices
- Determine your audience and define your goals.
- Maintain a consistent schedule and engage with followers.
- Monitor comments and consider posting a disclaimer or comment politcy to let audience members know what is and is not appropriate. Review and approve comments before they appear.
- Measure for results. Make use of analytics and tracking tools to evaluate posting activitities and interactiosn with audience.
- Use existing social media accounts such as the Dietrich School's Twitter account and the University's Facebook, Twitter and Instagram accounts for more traction.
- Be energetic and enthusiastic; be authentic; and be responsive.
The Dietrich School on Social Media
As another resource to help reach your targeted audiences, the Dietrich School communications team can amplify your content by sharing it to the school’s official Twitter and Instagram accounts. Follow both accounts to stay connected and updated. Additionally, the Dietrich School works hand-in-hand with the University Communication and Marketing's Social Media team to build collaboration and widen the scope of our reach.
Tweets by PittDietrich